meet haskalife
haskalife™ is a Canadian functional ingredient and product platform commercializing high‑potency haskap berry products. The platform integrates curated varietal selection, controlled processing, and measured bioactive validation to deliver consistent, evidence‑backed haskap ingredients and finished formats. Operated by Prairie Life Ltd., haskalife™ spans the full value chain from orchard sourcing through global commercialization partnerships across food, beverage, and health markets.
leadership
Kiren Singh, CFA, MBA, ICD.D
Chief Executive Officer,Prairie Life Ltd. (haskalife)
Kiren leads haskalife’s commercial strategy, product architecture, and global partnerships, with a focus on translating curated agricultural inputs and processing capabilities into scalable, clinically supported ingredient and product platforms for international customers. Kiren serves as a Trustee on the board of the Alberta Cancer Foundation and served as a Director of Alberta’s Agriculture Financial Services Corporation (AFSC).
advisory board
haskalife is supported by an Advisory Board of experienced scientific, regulatory, governance, and agri‑food leaders who provide strategic guidance on research direction, clinical programs, quality standards, governance, and long‑term platform development.
Jerry Bouma
chair, advisory board
Jerry Bouma is a seasoned strategic advisor and agri‑food leader with more than 40 years of experience across agriculture and agri‑business. He chairs the Advisory Board at The Little Potato Company and previously served as Interim CEO and Director of Alberta’s Agriculture Financial Services Corporation (AFSC), bringing deep governance, capital, and market‑development expertise. Jerry is a Senior Advisor with Diplomat Consulting and the University of Alberta Innovation Fund, and serves internationally as Honorary Consul for the Kingdom of the Netherlands and Chair of the Edmonton Consular Corps. As Chair of haskalife’s Advisory Board, Jerry provides guidance on value‑chain strategy, institutional positioning, and long‑term growth pathways.
Trevor MacLean, MBA, BMgt, FEA
advisory board member
Trevor MacLean is a Partner with MNP’s Agriculture team in Lethbridge and leads the firm’s national TransitionSmart initiative, advising agricultural producers and agri‑businesses across Canada. With more than 20 years of experience, Trevor brings deep expertise in agribusiness strategy, financial services, risk management, and enterprise transition. He has served on numerous boards and contributes a strong governance and commercial perspective to haskalife’s strategic development.
Patricia McLeod, K.C., MBA, ICD.D
advisory board member
Patricia McLeod is a highly respected corporate director and legal strategist with extensive leadership experience across public, private, cooperative, and not‑for‑profit organizations. She has chaired organizations including Cavvy Energy Ltd., FutEra Power Corp., and Calgary Co‑op, leading complex governance, capital, and strategic transformations. Patricia brings deep expertise in M&A, regulatory affairs, ethics, and compliance, and has been recognized nationally for her governance leadership. She provides haskalife with seasoned oversight and strategic counsel as the platform scales.
orchard & supply partners
haskalife works with experienced Canadian orchard and supply partners to source defined haskap varietals selected for anthocyanin density, polyphenol profile, flavour characteristics, and application‑specific performance.
Orchard and supply partners operate within haskalife’s sourcing and supply framework to support standardized quality, traceability, and long‑term availability, while haskalife retains control over varietal selection, specifications, processing standards, and commercialization.
founding orchard partner
Rex Vandenberg
founding orchard partner
Rex is a founding orchard partner with deep experience in haskap cultivation and berry production. His role focuses on oversight of orchard development, berry supply, and processing into finished products, supporting haskalife’s varietal strategy and quality standards.
why haskap berries
how we work
All commercial, regulatory, and customer engagements are coordinated through haskalife / Prairie Life Ltd. To learn more about our ingredients, science, or partnerships, please contact us using the details below.
Email: info@haskalife.com
Website: www.haskalife.com